Monday, 13 April 2015

Ecommerce market in India Growing very rapidly

The market for e-commerce in India has grown by leaps and bounds in recent years. In the year 2013 alone, the market grew by a whopping 88 percent, $ 16 billion, with the growth of online retail trends, according to a survey by the ASSOCHAM dog's body within the industry. Growth was driven by increased penetration of the Internet, the advent of smartphone usage and availability of more payment options. Although the penetration of e-commerce is still low compared to markets such as the United States and the United Kingdom but is growing at a much faster pace with a number of newcomers.

The customer growth and market expansion


E-commerce is still only represents less than one percent of the country's retail market especially unorganized. However, supported by a growing population and young population, the expansion of electronic commerce in the near future is imminent. India is already ahead of the United States about 207 million Internet users and is only second to China more than 600 million Internet users reported.

The smartphone in the previous year with increased 170 percent between 180 percent year-on-year, with more than 40 million units imported by the country as data received by International Data Corporation and Cyber ​​Media Research. All these factors have contributed to push to e-commerce in India. Indian retail market is $ 675 billion in 2016. As such, there is great potential for e-commerce companies to take advantage. Forrester reports that the e-commerce market in India is set to be the fastest in the Asia-Pacific region to grow at over 57% CAGR in the period 2012-16.

The largest e-commerce companies operating in the market of eBay, Infibeam, Flipkart Snap Myntra.com pact among others.

Emergence of e-commerce to create new jobs


As one of the leading e-commerce companies are the aggressive expansion mode, will be hiring a pulse and is expected to grow by over 30%. This will help you generate at least 50,000 new jobs over the next two to three years. A study of human resources consultancy Randstad India showed that the rent is likely to rise by 20-30% in the coming years due to the birth of a greater number of start-ups in Indian online and e-commerce multinationals in the Indian market.

Unison International, another company HR said that hiring will pick up in this sector, with an increase of 33% compared to the previous year, a number of retail brands, they are also their online activities. Most of these new jobs will be found in metros like Delhi / NCR and Bangalore. Align Deal, the top national online retailer headquartered in Delhi and will therefore create more jobs in Delhi. Flipkart also operates from Bangalore, and therefore much of the jobs created by the company continues to be limited to this city.


Ecommerce next gen creates jobs


Most e-commerce companies use a variety of marketing methods to promote their competitive edge. Ranging from online marketing to TV advertising, these companies need a wide range of professionals to perform highly specialized roles. Web-related jobs such as SEO manager, web developer, data analyst ecommerce, director of user experience, web content manager for traditional jobs of managing the supply chain, workforce of business e-commerce is quite varied.

The future is as bright


Major global capital simply can not get enough. Names such as state investment firm Temasek Holdings of Singapore, Morgan Stanley and Black Rock are among the big names are lining up to invest in e-commerce business in India. The success of Indian online retailers like Flipkart and Snap case has led to renewed interest and changes in the perception of interests. The Indian middle willing to buy a range of products freely online, it is clear that the Indian consumer is out of the closet for online transactions. The increased penetration of smartphones is also a positive sign.

All major online retailers have their own application platforms and consumer dominant smartphones make full use. With such interest potential investors in the e-commerce market will remain strong for the next period of 2-5 years. Business logistics and supply chain also benefit from this, and so are the job seekers who apply more bank job opportunities at will.